The purpose of any publicity-style event is to raise your business/organisation profile and engage with a particular target audience. Whether you’re looking to launch a new product, create a talking point with an experiential stunt or exhibit thought-leadership by hosting a seminar - having a clear event strategy is key.
We have managed a range of successful events including both publicity stunts and product launches for the media, members of the public, key business stakeholders and celebrities; targeting a wide range of markets and audiences.
When coordinating your event, we are meticulous in our planning from start to finish; outlining exactly what the intention of the event is, setting out who is accountable for what, and factoring in any time restrictions or considerations. We also call on our little black book of trusted locations/venues and suppliers to ensure we secure the best possible rates.
Expertise from a third-party may also be considered should we need to obtain licenses, staff, permits and the like. From the initial planning stage to providing on-the-ground support on the day and post-event reporting, we’ll carefully consider each stage of the event process to ensure objectives are achieved.
At Jaywing PR, we know that well-considered and cleverly executed events can offer a vast amount of benefits for a brand. Therefore, to demonstrate the full return on your investment we monitor various metrics such as footfall, brand awareness, media coverage, website traffic, brand search volume and even digital brand mentions.
So, whatever your event objectives may be, get in touch here for information on how we can help you achieve your goals.
0800 051 9575 | [email protected]
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